Unlike other whey proteins, Integrated Supplements 100% Natural CFM Whey Protein Isolate is expertly formulated using only the highest quality ceramic filtered whey protein isolate. Absolutely no inferior whey concentrates, ion exchange isolates, or resin-filtered isolates are used. Make no mistake about it. All whey proteins are not created equal. Only the CFM processing technique maintains all of the delicate protein microfractions in whey, while ridding the product of undesirable fat, lactose, denatured (non-functional) proteins and cholesterol. Want some solid proof? Check out the cholesterol content of some of our competitors' products. At Integrated Supplements, our philosophy is to produce the highest quality, best tasting all natural supplements in the industry. It's this unwavering dedication to quality which makes Integrated Supplements 100% Natural CFM Whey Protein Isolate by far the highest quality protein supplement on the market. We truly believe that you'll find Integrated Supplements 100% Natural CFM Whey Protein Isolate to be the absolute best-tasting protein supplement you've ever tried. We spared no expense to formulate our flavors with the highest quality dutch cocoa, real strawberry pieces, and finest natural vanilla money can buy. One taste of Integrated Supplements 100% Natural CFM Whey Protein Isolate and you'll know you're experiencing the best protein supplement ever created. The Integrated Supplements commitment to quality ensures that we produce our products without the use of FD&C colors, Aspartame, Sucralose, or Acesulfame Potassium. In fact, you can rest assured that all of our products are all natural and we use absolutely no artificial flavors or sweeteners in any of our formulations.